Kit (ConvertKit) vs ActiveCampaign: price for your team
The cheaper option depends on list size: Kit (ConvertKit) is cheaper at 7 of 10 sizes we checked and ActiveCampaign at 3. Check your exact number below.
Monthly cost, cheapest paid plan
| Contacts | Kit (ConvertKit) | ActiveCampaign |
|---|---|---|
| 500 | $33 Creator | $15 Starter |
| 1,000 | $33 Creator | $15 Starter |
| 2,500 | $50 Creator | $39 Starter |
| 5,000 | $75 Creator | $79 Starter |
| 10,000 | $116 Creator | $149 Starter |
| 15,000 | $141 Creator | $231 Starter |
| 25,000 | $166 Creator | $389 Plus |
| 50,000 | $316 Creator | $609 Plus |
| 75,000 | $416 Creator | n/a |
| 100,000 | $566 Creator | n/a |
Highlighted = cheaper. "n/a" = no self-serve paid plan at that size. Billed annually where offered (Mailchimp bills monthly), list prices checked 2026-11-07.
Kit (ConvertKit)
Best for creators who sell newsletters, courses and digital products.
- Creator: from $33/mo
- Pro: from $66/mo
Free: Free (up to 10,000 subscribers)
Try Kit (ConvertKit) ↗ActiveCampaign
Best for businesses that rely on advanced marketing automation.
- Starter: from $15/mo
- Plus: from $49/mo
- Pro: from $79/mo
Free: none
Try ActiveCampaign ↗Kit advertised 25% off the first year of Pro on the check date; the numbers here use the regular price.
ActiveCampaign's Starter plan is only available up to 25,000 contacts. Its smallest tier is 1,000 contacts.
Quick answers
Is Kit (ConvertKit) cheaper than ActiveCampaign?
The cheaper option depends on list size: Kit (ConvertKit) is cheaper at 7 of 10 sizes we checked and ActiveCampaign at 3. Check your exact number below.
What is the price difference for 5,000 contacts?
Kit (ConvertKit) saves $48 per year for 5,000 contacts on the cheapest paid plans.
Full calculators: Kit (ConvertKit) · ActiveCampaign